Luxurious Beachfront Estate on Kiawah Island Scheduled for Luxury Auction® Feb 17th

Owner of Luxurious South Carolina Home Retains Platinum Luxury Auctions for the Sale


CHARLESTON, S.C.Jan. 31, 2018 — On Saturday, February 17 th, a luxurious beach home located on Kiawah Island that was previously asking $6 million will be offered for sale at a live auction, wherein the highest bidder above a $1.75 million reserve price will prevail. The sale, which was commissioned by the home’s owner, is being managed by luxury real estate auction firm Platinum Luxury Auctions. Platinum is conducting the transaction in cooperation with listing agent Mary Lou Wertz of South Carolina-based brokerage Atlantic Properties of the Lowcountry.

“While we’ve had great success in other South Carolina markets, this is our first Kiawah Island offering, and we’re thrilled to assist yet another frustrated homeowner with the date-certain sale of her multimillion-dollar property,” stated Trayor Lesnock, Platinum’s founder and president. “Kiawah has long served as the perfect example of how to develop a luxurious coastal community, and families continue to seek out the area for its beauty, safety and ample amenities.”

The tri-level property is located within the island’s exclusive Vanderhorst Plantation subdivision, which offers its own security gate (meaning the home sits behind two gates), and is home to the island’s two most desirable golf courses, Osprey Point and the world-famous Ocean Course. The community is also close to the Kiawah Island Club’s Beach Club and Marsh House facilities, which collectively offer a host of amenities to the island’s residents.

Nestled amongst mature landscaping, the home sits on a 0.7-acre lot offering direct beach frontage. The parcel’s lengthy, rectangular shape includes a private, gently winding walkway leading to the sands of the beach, and also allows the home to enjoy a degree of protection, being setback from ocean winds and sea spray.

The main residence provides 4 bedrooms, 5 full and one-half baths, and more than 5,700 square feet of living space, while a separate guesthouse – which also serves as a cabana – adds another bed, full bath, and 350 square feet of interiors. Prominent features of the home include a large salon with oversized windows offering ocean views, an elevator, study, gourmet kitchen and a large master suite occupying the entire third level.

Outside, there is a large, covered terrace and sundeck that allows for ample entertainment around the private pool. The guesthouse/cabana, adjacent to the pool, also offers its own kitchenette and a laundry area, making it ideal for overnight guests or domestic staff.

In addition, the new owner of the property will have the option to purchase a Kiawah Island Club membership directly from the current homeowner. This is significant, as it allows the new owner to avoid the often-lengthy waitlist that exists for new club members.

Previews of the property will be held daily, between the hours of 12pm and 4pm (ET), until the auction date. To ensure smooth entry through the guard gates, interested parties are encouraged to contact Platinum in advance of their planned visit. Additional information is available at, or by contacting a member of the Platinum team at 800.559.0882.

About Platinum Luxury Auctions

Platinum Luxury Auctions is responsible for developing the luxury auction ® model for high-priced real estate auctions, and owns the rights to the term “luxury auction.” The firm specializes in the non-distressed sale of multimillion-dollar properties within and beyond the United States. Platinum’s team has closed more than $725 million in luxury real estate auction sales to date, while consulting on more than $2.25 billion in additional luxury properties worldwide.

A South Carolina Vacation Home Heads to Auction

The owner of this Kiawah Island house designed it to have a European feel — Emily Nonko


For the Full Wall Street Journal “House of the Day” Article by Emily Nonko, click here.

Sellers Receive Pre-Auction Offer for 24-Acre Equestrian Estate in Goochland

An offer is being negotiated for Rivers Bend, a 24-acre equestrian estate along the James River in Goochland County.

Rivers Bend, a 24-acre equestrian estate along the James River in Goochland County, was supposed to be sold at auction this past Saturday.

But the auction never happened.

A registered bidder stepped forward before the 11 a.m. onsite auction sale and the sellers chose to negotiate directly with the buyer, according to Platinum Luxury Auctions, a Miami-based firm that was to handle the auction.

“The parties are still currently in negotiations,” said David Enriquez, vice president of operations for the auction firm. “However, due to the pre-auction offer, Platinum cannot disclose how many registered bidders were confirmed.”

The property — at 575 Lee Road in Crozier — previously was on the market for $3.95 million.

Pre-auction sales occur about 15 to 20 percent of the time, Enriquez said. It takes about 30 days for the sale price to be released.

Trayor Lesnock, president of the auction company, said about 35 groups of people looked at the property after it became available for showings on Nov. 2. He said he did not know how many people would register as bidders.

The owners, Rob and Lynda Bloch, are selling the property because they want to find property with more acreage better suited for their rescue horses, Lesnock said.

The nearly 7,000-square-foot brick and copper-roofed house was built in 1992 and features architecture influenced by Palladian and Lowland styles. The grounds overlook horse paddocks with board fencing, a horse shelter, gardens and a fountain. The property has a heated saltwater pool.

Read the original story by Carol Hazard here.

24-acre Goochland Estate Set for Auction

A prime piece of riverfront real estate in the heart of horse country is hitting the auction block this weekend.

The 24-acre Rivers Bend estate, named for its location on a sharp bend of the James River southwest of Crozier, is set to go to the highest bidder in a public sale at 11 a.m. Saturday.

Bidders vying for the property must register by 5 p.m. Friday with Miami-based Platinum Luxury Auctions, which is coordinating the sale for sellers Robert and Lynda Bloch.

The Blochs – a former estate manager and magazine publisher, respectively – purchased the property in 2006 for $2.45 million. It was put in an LLC in 2012 and previously has been listed for sale for $3.95 million.

Though the couple did not renovate the house, they did transform the grounds over three years, they say. ‘It was very labor intensive,’ Ms. Bloch says. They installed a heated saltwater pool, surrounded in travertine marble to mirror the home.

Consisting of multiple parcels, the primary 12.5-acre parcel that includes a two-story, 6,900-square-foot house built in 1992 was assessed most recently at $1.8 million, according to Goochland County property records.

An 8.6-acre riverfront parcel across adjacent railroad tracks was valued most recently at $4,200. The estate also includes three islands on the river totaling 3 acres.

Platinum President Trayor Lesnock said the Blochs approached the company about auctioning the home. He said the couple, now retired, has been using the property as a horse rescue for retired racehorses that are kept on the premises. Lesnock said the Blochs are looking to move out of the area in search of another property better suited for their rescue.

Featuring Palladian and Lowland architecture, the four-bedroom, 3½-bathroom house includes a solarium with 22-foot-high ceilings, a study, music room and home theater. The property has several outbuildings, including a powered children’s playhouse, shed, and paddocks and shelter for horses.rivers bend solarium

With 1,200 linear feet of river frontage, the property also includes a fountain, water garden, koi pond, a raised-bed English vegetable garden, grapevines, and an orchard with more than 60 fruit trees.

Saturday’s auction will have no upper limit – the highest bid received will be awarded the sale. Registration requires a $100,000 refundable deposit, and those who place an opening bid before the auction will get 10 percent of that amount discounted from their final bid if it secures the sale.

Lesnock said no opening bids had been received as of Tuesday, though he expects some will be made by Friday’s registration deadline. He said as many as 30 groups of people have expressed interest in and toured the property. Groups have come primarily from Richmond but also from Northern Virginia and elsewhere in the state, Pittsburgh, Connecticut and Washington, D.C. He said interest has also come from England and other international groups.

The live auction will be held on the property site, with only bidders and representatives allowed.

Lesnock said Platinum has publicized the auction over the past five weeks through national and local print ads, TV commercials, direct mailings, digital marketing and syndicated mailers.

“You have to really be aggressive with these promotions,” Lesnock said, “because you want every kind of qualified buyer there so the seller gets a fair price.”

Rivers Bend is just over a mile downriver from another notable listing, River Run Manor, a 60-acre estate that remains the area’s highest-priced residential listing at $5.9 million.

Read the original article by Jonathan Speirs here.

A Classic Virginia Farm Heads to Auction

This equestrian property outside Richmond has a horse paddock, a saltwater pool and a labyrinth


Beautiful Virginia Estate Outside Richmond Scheduled for Luxury Auction® Sale Nov 18th

Platinum Luxury Auctions Offers 24-Acre Property known as Rivers Bend Without Reserve

A 24-acre estate located just west of Richmond, Virginia will be sold at a live auction on November 18, 2017. The luxury property, named “Rivers Bend” by its owners, was once listed for $3.95 million, but will now be sold without reserve – meaning the property will sell to the highest bidder regardless of the amount of the high bid price. Platinum Luxury Auctions, a Miami-based luxury real estate auction firm specializing in the non-distressed sale of luxury properties on behalf of their owners, is managing the sale in cooperation with Virginia listing brokerage Joyner Commercial. The auction will take place on the property site, and bidders must register with Platinum in advance in order to attend.

Deducing the origin of the name “Rivers Bend” does not require much guesswork: the property boasts more than 1,200 feet of frontage on the James River. Once a dedicated transport route for commercial cargo, today the river is largely used for recreation and leisure.

“For those of us who live in the city or within small-parcel communities, there’s a lot to be said for the incredible sense of serenity that a property like Rivers Bend offers,” stated David Enriquez, Platinum’s vice president of operations. “And to be within a short drive of all of the amenities in Richmond, the estate is perfect for those who want peace and quiet at home, but don’t want to sacrifice the ability to enjoy the more lively environment of the city.”

A lovely, two-story residence featuring Palladian and Lowland architectural styles is the centerpiece of Rivers Bend.  The home offers more than 6,900 interior square feet of living space, with 4 beds, 3 full and 1 half baths. A beautiful solarium with 22-foot ceilings serves as the focal point of the home, while additional features include a music room, study, home theater and chef’s kitchen. A large master suite is located on the entry level.

The property’s 24 acres host several outbuildings, including a children’s playhouse (which has electricity), a tool house, and paddocks and shelter for horses or other animals. Two octagonal pergolas comprised of heart pine columns and redwood timbers echo the shape of the observatory that graces the top of the main residence. Landscaping features include a fountain, water garden, and koi pond in addition to a raised-bed, English vegetable garden, grape vines and an orchard with over 60 fruit trees including apple, cherry, pear, fig and stone fruit varieties. All plantings are maintained with an extensive irrigation system that utilizes water pumped from the Kanawah Canal.

Rivers Bend is available for open house previews daily through November 17between the hours of 12 and 5pm (ET). Additional information is available at, or by contacting a member of the Platinum team at 800.656.6823.

Platinum Luxury Auctions Sells Another Historic Connecticut Estate

Firm Produces 2nd Consecutive Sale in Fairfield County, CT

The historic “Able Morehouse” property in Redding, Connecticut has been sold as the result of a live auction held this past weekend, according to Platinum Luxury Auctions, the luxury real estate auction firm that managed the sale. Named after its original owner – who first built the home in 1768 – the property spent more than three years on-and-off the market searching unsuccessfully for a buyer, before being scheduled for a luxury auction® sale with Platinum.

A total of five registered bidders participated in the auction, which was held on-site in the estate’s courtyard on the afternoon of October 28th. While the final sales price has not yet been disclosed, Platinum noted that the auction’s reserve bid of $1.25 million was exceeded. The high-end auction house conducted the sale in cooperation with William Pitt Sotheby’s International Realty, the listing brokerage of record.

This sale represents the second consecutive historic home in Fairfield County sold by Platinum and William Pitt in 2017. This summer, the firms sold the Sunset Hall estate in Ridgefield, CT for more than $3.65 million. “As these historic properties become more challenging to sell in today’s marketplace, we’re pleased that our process has proven to be a reliable sales and exit strategy for the sellers of these assets,” stated David Ashcroft, Platinum’s director of business development. Mr. Ashcroft added that Platinum has also sold other historic properties, such as its 2016 sale of a 115-year-old castle located about 40 minutes outside of Aspen, Colorado.

Although nearly 250 years old, the Redding property has enjoyed significant improvements over the centuries. In 1902, it was acquired by Noble Foster Hoggson, a prominent New York architect who redesigned the house in his version of the Colonial Revival Style. In 2006, the current owners performed their own renovations, adding modern creature comforts.

The estate’s two-story residence currently offers more than 6,300 sf of living space, with 6 bedrooms, 5 full and 2 half baths. Features include wide-plank hardwood floors, six fireplaces, central heating and cooling, and a spacious kitchen with butler’s pantry.

Property grounds include 24 acres of beautiful lawns and gardens, in addition to a heated pool with pool house and an 8,000-sf, two-story barn. Ten of the estate’s 24 acres are protected under conservation, further ensuring its tranquility.

Additional information on the sale is available at, or by contacting a member of the Platinum team at 800.262.5132.

Alberta Under the Gavel

Luxury real estate auction houses troll the western market

Canada’s luxury real estate market is attracting the attention of high-end auction houses, eager to provide a fast sale for multimillion dollar homeowners struggling to sell in the conventional way. And Alberta’s depressed housing market, paired with a landscape rich in custom-built megamansions, is already proving successful under the gavel.

“Calgary is a significant market for us because of its boom and bust cycle,” says Murray Lange, Alberta business development officer for Florida-based Concierge Auctions. “During the boom times, people spend an exorbitant amount of money building big, customized, luxury properties, now we’re in a more normalized market those homes aren’t selling.

“There are 61 homes over $3-million on the market in Calgary today and only 13 sales so far this year. At the current rate of absorption, with no further listings, we’ve got a five-year supply. If you want to sell, there’s huge competition; an auction can get you out in front of that market.”

Concierge Auctions have sold more luxury real estate in Canada than any other auction house with 12 sales since November, 2013; eight of those sales have been in Alberta, with an average selling price of $2.4-million.

“Typically, properties we sell are upwards of $2-million and they’re unique in some way, which means the buyer pool is shallower,” says Mr. Lange, who sold his own home – a mansion in Southwest Calgary – via Concierge Auctions in June, 2016.

“Our home was custom built to suit our needs,” he says. “Decisions we made during design had worked for us as a family, but made liquidity hard to achieve.”

“We started the sales process with an ambitious list price in 2014,” he continues. “The luxury market was still pretty good at that time but, after three price reductions in the first year, we fired our agent and appointed another. After another two price reductions and still no offers, we decided we needed a different solution.”

Mr. Lange signed a deal to auction off his home to the highest bidder and, after a two-week marketing campaign, four bidders registered to compete for the home which sold for $2.5-million; it had previously been listed for $3.3-million.

It’s a familiar story; in February this year, a custom-built estate home in Canmore – appraised at more than $4-million and on the market for more than three years – sold at auction for $2.4-million. Most recently, in June, a sprawling six-bedroom inner-city Calgary penthouse – previously listed for $2.325-million – sold at auction for $1.3-million.

This sprawling, six-bedroom inner-city Calgary penthouse was sold through Concierge Auctions for $1.3-million in June.

This sprawling, six-bedroom inner-city Calgary penthouse was sold through Concierge Auctions for $1.3-million in June. CONCIERGE AUCTIONS

Trayor Lesnock, founder of Florida-based Platinum Luxury Auctions, one of North America’s biggest auction houses, says the vast majority of auction sales come only after all other methods have been exhausted.

“Less than 5 per cent of our sellers bring their home to auction as a first option. The majority have checked all the other boxes first before they arrive at an auction because auctions generally drive more demanding terms in order to make it work,” he says.

Earlier this month, Platinum Luxury Auctions embarked on a joint venture with the only auction house founded and based in Canada, Garage Sale. The partnership, which is expected to result in the acquisition of Garage Sale by Platinum Luxury Auctions, was launched with the joint sale of a sprawling, 15-acre Okanagan estate on October 5. The home had been on the market for 15 years.

“The property actually set a new company record for us, being the longest listed property before auction,” Mr. Lesnock says. “The last, expired, list price was $3.95-million and it was on the market at that price for a year with no offers.”

This sprawling, 15-acre Okanagan estate was sold by Garage Sale and Platinum Luxury Auctions on October 5. The home had been on the market for 15 years.

This 15-acre Okanagan estate was sold by Garage Sale and Platinum Luxury Auctions on October 5. The home had been on the market for 15 years. PLATINUM LUXURY AUCTIONS

A six week marketing campaign produced 198 enquiries, 102 showings, seven bidders and, ultimately, a sale price of $3.3-million.

The sale is Platinum Luxury Auctions’ second venture into the Canadian market; their first was an estate sale in Thousand Islands, Ont., a year ago, which established an all-time-high resale price for the area. The home had been listed at $22.9-million and sold at auction for $7-million.

The sale confirmed to Mr. Lesnock that the luxury real estate market in Canada was viable and spurred his search for a business partnership.

 “We knew that to break into Canada would require more operating bandwidth, so acquiring Garage Sale is a great fit. We plan to do a lot more business in Canada and we’ll be taking Garage Sale’s direction on where we focus our efforts,” he says.

Alex Lambert, founder of Garage Sale, says Alberta is a top priority for the newly partnered companies.

“We’re 100 per cent looking at expanding into Alberta; it’s where I grew up and I’m very familiar with the area. A lot of folks in oil and gas, farming and logging are already very familiar with auctions as a platform for handling multimillion dollar assets,” he says. “Albertans are auction people and the real estate market there is certainly ready for innovation.”

Since 2014, Garage Sale has sold five properties in the Okanagan and on Pender Island, including the recent estate sale with Platinum Luxury Auctions, but Mr. Lesnock says he doesn’t believe that’s where their next auction will come from.

“We don’t believe Kelowna will be the next sale because the market just doesn’t sell that many high-priced homes each year; the market can’t absorb that many,” he says. “I think we’ll be looking in a different market area; Vancouver or Alberta most likely.”

For Mr. Lambert, Alberta’s landscape makes most sense.

“Alberta also has a lot of very large ranches which require a different strategy to sell them” he says. “This isn’t cookie-cutter housing, it’s often highly specialized and some of those projects will require a very custom approach, which is what we do.”

Meanwhile, Mr. Lange says that while Alberta, and in particular Calgary, remains a key market for Concierge Auctions, they’re also focusing on expanding their presence into more buoyant markets like Toronto and Vancouver.

“If you have a sought-after property in a hot market and you sell to one of the first buyers that comes along, in the conventional process, how would you know you’d achieved the best price for your property? Why not invite all the interested parties to compete in a transparent way and achieve the best price possible?” he asks. “We think this approach works for all areas of the luxury-home sector and we believe it’s just a matter of time before it becomes a more mainstream way of selling in Canada.”

 Read the original story here.

Record-Breaking Interest Creates Successful Auction of Luxury Home in Kelowna, BC

Platinum Luxury Auctions & The Garage Sale Produce One of Market’s Highest Non-Waterfront Sales

KELOWNA, British ColumbiaOct. 10, 2017 /CNW/ — Seven registered bidders gathered on the site of a luxury home in Kelowna, British Columbia on the evening of October 5th in order to vie for the chance to become its new owner. Following a brief charity auction to warm up the bidding audience – which happened to raise more than C$20,000 for the Kelowna General Hospital Foundation – the 14-acre, lake view estate was sold for approximately C$3.3 million. Although the home was listed at a promotional price of C$6.5 million as part of the auction’s marketing program, the property actually had an extensive listing history of more than 15 years, being placed on-and-off the market since 2001. The final listing price during that period expired at C$3.995 million.

U.S.-based Platinum Luxury Auctions and Kelowna-based The Garage Sale Luxury Auction House, two auction firms specializing in the non-distressed sale of multimillion-dollar homes on behalf of their private owners, joined forces to market the property for auction in cooperation with listing agent Jane Hoffman of the Jane Hoffman Group, a market-leading sales team with Coldwell Banker Horizon Realty in Kelowna.

The picturesque, three-story residence sits upon 14.5 acres, and offers more than 10,000 sf of living area, with 5 bedrooms, 5 full and one half bath. Prominent features of the property include a grand salon with soaring, 22-ft ceilings, a large terrace overlooking a salt-water pool, gourmet kitchen with professional-grade appliances, wine cellar, gentleman’s study and a billiards room finished in Honduran mahogany. The property’s acreage includes orchards currently planted for Gala apples, but is also suitable for wine grapes and cherries.

The auction firms credited their success to the exceptional degree of buyer interest resulting from their marketing efforts. “In approximately 5 weeks of marketing, our team generated 198 buyer inquiries, 102 on-site showings, and more than 33,330 international pageviews to the property’s dedicated page on the Platinum site,” stated David Enriquez, Platinum’s vice president of operations. In fact, the level of interest was such that it set several records for The Garage Sale. “Some of our buyer-response metrics were off the charts for this transaction,” noted Alex Lambert, CEO and founder of The Garage Sale. “We experienced record numbers for opens and click-throughs on our newsletters, for total video views, and for overall engagement with our social media posts.”

According to statistics taken from the area’s Multiple Listing Service, the luxury auction® sale was one of only 5 sales above $3 millionfor a non-waterfront home in Kelowna within the past 4 years. Interestingly, 2 of those 5 sales were achieved at auction. “What is intriguing is how our model – which produces a date-certain sale within approximately 2 months – is such a great fit for this market,” added Jesse Ross, the lead auction project manager for the sale. “The data shows that the average time-on-market for non-waterfront Kelowna homes that sold above $3 million within the past 10 years is 1,079 days.”

“The alliance of our firms has produced results that we’re excited to share with the rest of the Canadian market, and to hopefully deliver to future luxury property sellers in those areas,” said Trayor Lesnock, founder and president of Platinum. Lesnock added that the two auction firms have entered into a strategic alliance with the goal of expanding operations throughout Canada’s luxury property markets.

The auction firms declined to offer specific details on the identity of the buyer, noting only that it is a very prominent businessman. The non-contingent sale is scheduled to close within 30 days. Additional information is available at, or by contacting a member of the Platinum team at 800.262.5132.

Historic Connecticut Estate Dating to 18th Century to Be Auctioned

The home was previously listed for $5.5 million and is now selling at or above $1.25 million


A historic estate in Redding, Connecticut, previously listed for $5.5 million, will hit the auction block with a reserve price of $1.25 million next week.

The 24-acre property features a main residence with six bedrooms and five full and two half bathrooms, the listing shows. The 6,300-square-foot mansion includes large and open rooms, wide-plank hardwood floors, charming bedrooms, central heating and cooling, six fireplaces and a kitchen.

Built in 1768, the estate was restored in 1902 by famed New York by architect Noble Foster Hoggson, who specialized in building banks, according to the listing. Property records show current owner Janice Meehan and her husband Matthew bought this place in 2006 for $3.1 million.

“Our kids have grown up and we travel a lot … It’s time to turn this place to another family,” Ms. Meehan said.

The estate was on the market for $5.5 million in May of 2014 but failed to sell. After several price cuts, the property was relisted for $2.995 million in February this year, according to Zillow.

“We invested $5 million to $6 million into the house,” Ms. Meehan said. “But the economy has been bad and not many people want to buy a seven-figure property.”

According to Ms. Meehan, her husband built a heated 8,000-square-foot two-story barn after they moved in. The barn was built to residential standards in order to house a car collection but can also be converted to an equestrian facility or a guest house.

The couple also added a heated pool and a pool house with a covered, outdoor dining area, too.

The historic property has been upgraded to 21st-century standards by previous owners, but Noble Foster Hoggson’s architectural signature remains, including the wooden shake-shingle siding and roof, concrete and stone foundation and the wooden frame construction. The gardens designed by Hoggson features a reflecting pond and grapevine-covered arbors.

The country estate will be auctioned off at the property on Oct. 28.  Phone bidding will also be provided by Platinum Luxury Auctions, but a representative of the bidder has to be onsite, according to Trayor Lesnock, president of the auction company.